Since 2020, the housing market has been brutal to Buyers. Now, as the market begins an ever-so-slight turn for some Buyers and against Sellers, it’s important to know how 2-10 Home Buyers Warranty (2-10 HBW) can help you keep pace.
Takeaways
- Buyers have begun including contingencies, which could forecast a changing market.
- Breakdowns to important systems and appliances can have devastating results for agents.
- 2-10 HBW can help you reduce risks and bolster your reputation on both sides of the transaction.
Rising rates have thinned the home-buying herd
Between affordability challenges, ruthless competition, and buyer’s remorse, Buyers’ agents have had to traverse a minefield to protect their transactions and reputations.
However, interest rates are playing a big, albeit unpredictable, role in how the market functions.
For example, in August 2021, the average 30-year fixed mortgage rate hovered between 2% and 3%. In July 2022, that rate hovered between 5% and 6%. And toward the end of 2022, the rates waver between 7% and 8%!
The rising overall rates have begun thinning the herd of qualified Buyers. This has given qualified Buyers a little more power in requesting contingencies. And as asking prices has begun to drop—something that was unthinkable just a year ago—Sellers may need additional protection.
How 2-10 HBW addresses this changing landscape
A 2-10 HBW Home Warranty Service Agreement (home warranty) could help you address these facts.
First, a 2-10 HBW home warranty can help minimize the likelihood of buyer’s remorse. Housing is already out of each for many millennials, who make up the largest share of potential Buyers on the market. And for those who can afford to buy, buyer’s remorse runs rampant.
A huge reason for buyer’s remorse is the cost of unexpected breakdowns. When you attach a 2-10 HBW home warranty, you can help those Buyers reduce those costs, which can reduce buyer’s remorse and the threats to your reputation that go with it.
Second, a more recent development is that Sellers may not be able to refuse to participate in things like home inspections, given the thinner pool of prospects. This could mean that a breakdown to an important system or appliance could skunk a deal.
A 2-10 HBW home warranty for Sellers can offer protection against this issue. Even better, coverage is complimentary (where allowed by law).
No matter how you slice it, 2-10 HBW helps you protect your clients, your transactions, and your reputation.
Inflation and workforce shortages play a role
Sellers still have the advantage over Buyers. But for Buyers who can afford to buy, the costs of home ownership are just beginning at close. Inflation and workforce shortages, especially in the HVAC technician realm, can make finding solutions and controlling the costs of home ownership challenging for your clients.
Fortunately, a 2-10 HBW home warranty can help Buyers reduce the effects of these issues.
One of the biggest pain points for homeowners is when their HVAC system breaks down. As weather gets more extreme (e.g., record-setting heat in the summer, freezes in places that normally don’t get ice, like Texas in 2021), an HVAC breakdown can be a matter of life and death.
2-10 HBW provides the most comprehensive HVAC coverage on the market, including unlimited refrigerant recapture and recharge. This can help your clients stay comfortable and healthy while protecting their budget, which could be your great differentiator.
Additionally, we have a network of more than 6,000 independent contractors around the country, including HVAC technicians. This can help your clients find cost-effective and available solutions to major breakdowns, further bolstering your reputation as a dedicated agent.
Conclusion: Enroll all your homes with 2-10 HBW
As the Seller’s market shows signs of a slowly swinging pendulum, you need ways to adapt. A 2-10 HBW home warranty can help you protect your transactions, your clients, and your reputation in a constantly changing housing market.
Buyers need a hero to guide them toward happy home ownership. And you want a way to protect your transactions and reputations. A 2-10 HBW home warranty can be a powerful way to address these desires.
Give your clients and your business the protection they need. Attach a 2-10 HBW Home Warranty Service Agreement to every transaction.
2-10 HBW offers comprehensive systems and appliances home warranties to help protect your clients from unexpected repair and replacement costs. Contact us to learn more.
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